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Marketing is a key component to the long-term sustainability of nonprofit organizations. Unfortunately, it is often overlooked by many in the nonprofit world.

Marketing Matters is a monthly newsletter designed to provide a myriad of ideas to help you motivate people to give, get involved, or take action for your cause. Each month you will learn tips and techniques for effectively marketing your organization to potential funders, volunteers, your community, and even your own employees. Strategic Messaging - Engaging the Right Audiences for Mission Fulfillment
Strategic Messaging - Action Producing Messaging
Strategic Messaging - The Power of the Right Message
Give Site Visitors What They Want
Tips for Sharing Your Passion Online - Part 2
Tips for Sharing Your Passion Online
The Power of Contagious Excitement
Turn Holiday Givers Into Year-Long Supporters
Social Media: What's Next for Nonprofits
5 Reasons Nonprofits Should Use LinkedIn
How Can Nonprofits Use YouTube?
To Tweet or Not to Tweet
Facebook: Using Social Media for Social Change
How Can Nonprofits Use Social Media to Raise Awareness and Funds?
Want to Hit Your Target? Aim First.
Finding and Jumping Over the 1-Foot Bars
Say Cheese! Taking a Snapshot of Your Nonprofit
Transforming Dreams into Reality
10 Reasons for Creating a Marketing Plan
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